NFL’s Approach to Declining Attendance

Professional football, America’s most popular and profitable sport, is preparing to tackle a glaring weakness: Stadiums are increasingly empty.

As part of sweeping changes designed to give teams more flexibility to fill their seats, the National Football League is watering down its controversial TV “blackout” rule, which restricts local broadcasts for games that aren’t sellouts.

Duquette Brings Technology to O’s

Businesses have been at the forefront of technology for ages. Whatever can speed production will draw in more business.  But in order to reap the benefits, businesses needed to adapt and change their infrastructure. For example, American Airlines started using a computerized flight booking system, and Bank of America took on an automated check-processing system.

More Gold for a Crowned King

LeBron James got his NBA title, and with his spectacular playoff play, a    measure of redemption, too. It will pay off.

James, the regular season and Finals MVP, already earns more than $30  million in endorsements annually. The title and accolades could bump that up by as much as $10 million.

2012 March Madness Most-Watched Tournament in 18 Years

CBS Sports and Turners Sports’ exclusive coverage of the 2012 NCAA® Division I Men’s Basketball Championship across TBS, CBS, TNT and truTV is the most-watched tournament in 18 years.

This year’s event is averaging a 5.3 U.S. HH rating through Saturday, up 4% compared with a 5.1 rating in 2011. The average of eight million viewers this year is +3% over last year’s 7.8 million viewers and +14% compared with seven million viewers in 2010.

Saturday’s coverage across the four networks delivered the highest-rated and most-watched first Saturday of the NCAA Division I Men’s Basketball Championship since 2007.  Saturdays coverage averaged a 6.1 U.S. HH rating, +3% over last year’s 5.9 rating and an increase of 13% over a 5.4 rating in 2010. The corresponding 9.3 million viewers were even with last year and +11% vs. 8.4 million viewers in 2010.